We’re so excited for you to join us for our next Matawan Fresh Market!

First things first, and this is very important: Please save 732-481-4691 in your phone as Fresh Markets. If you need to cancel within 24 hours of a market date, including the morning of, you must text that number with your name, business name, and the date(s) you need to cancel. 

Market Managers do not receive emails while on site, so texting is the only way to ensure your message is received. If you do not show up on the day of the market, your absence will be noted as failure to follow our cancellation policy and therefore will not be scheduled for future dates. 

The event will go on rain or shine. We do not offer rescheduling or refunds for last-minute cancellations. Please review our cancellation policy on your vendor dashboard if you have any questions.

Food Vendors: Board of Health

• All food and beverage vendors must be approved by the Board of Health before participating in our markets. For more information, check the BOH section in the dropdown menu on the left side of your vendor dashboard. 
• Instructions and application info can be found on your vendor dashboard: asburyfresh.com/dashboard

Load in info [please read this carefully]

Matawan Fresh is located at the Matawan Municipal Complex, 201 Broad St Matawan, NJ 

• Load-in is from 8:30 am - 9:30 am. Please park your car at the event location and locate the market manager, who will show you your space. *If you arrive early, please wait until the market manager has completed setting up
• Once your spot is assigned, you can unload your vehicle and begin setting up.
• If you are not on-site by 9:30 am, our market manager may reassign your assigned space. We do this to avoid gaps in the setup.
•  If you arrive after 9:40 am, you may not be permitted to set up, reschedule, or receive a refund.
• The market begins promptly at 10 am. You must complete your set-up by that time.

‼️If you are running late due to an emergency, traffic, etc you must text the Fresh Markets # so we are aware that you still plan on coming or can no longer make it. 

Parking Information, aka “Where do I park?”:

You can park at the municipal lot where the event is taking place. 

Breakdown Time is 2 pm [please read this carefully]

All vendors must remain at their spot with their display intact until 2 pm. Early breakdown and slow packing are not permitted.  Your vendor agreement specifies clear breakdown times. Packing up early disrupts the experience for shoppers and vendors alike. 

Many vendors see significant sales in the final hours, and early departures can discourage last-minute sales. We know - it’s a long day! If you’re feeling tired or restless, take a walk, explore, and meet your fellow vendors—you never know what kind of connections (and friendships) you might make. 

Please note: If you have an emergency and need to leave early, please see the Market Manager first so they can notify vendors in your area.

All About Your Vendor Space + Dos/Donts

Your space for Matawan Fresh is 10x10 and will be located on the lawn surrounding the municipal lot. 

What should I bring? A tent (10x10 or smaller. Larger tents will not fit in your space). You must bring your own table, chairs, table cloths, banners, etc. 

‼️Every tent leg must have at least 50 lbs of weight attached—no exceptions. Even on sunny, calm days, unexpected gusts can cause serious safety hazards. From experience, we know that 10, 20 or even 40 lbs can not be enough. For additional weight, if you have a heavy bin or cart, bungee it to your frame for added support. 

‼️No proper weights = no setup (and no refunds). Tents and proper weights are not optional; they are a requirement to participate in outdoor markets.

‼️We recommend having a cart and bungee cords to transport your belongings from your car to your spot.

What Can’t I Bring? No large retractable banners and/or flags are permitted. If you have confusion on what you can/can’t bring, please email team@asburyfresh.com in advance. We can help!

FAQs:

Electricity: There is no electricity on site. If you need electricity, we recommend using a portable electric generator. Gas generators are loud and cause fumes, so if you need to bring a gas generator on site, please email team@asburyfresh.com so we can place you strategically. 

Facilities: There are no indoor bathrooms on site. There will be a portable bathroom. 

Making Sales: Creating a balanced market is very important to us—you may only sell items that were pre-approved on your application. Want to add new products? Email team@asburyfresh.com at least 2 days before the market to request approval. Selling unapproved items without permission may result in removal from the market. 

Food and Snacks: Matawan has a few food spots in the area, so we recommend grabbing coffee/meals/snacks etc before arriving on site. You can also grab food/snacks from our food vendors (highly recommended!)

Marketing & Promotion 

Markets grow when we all spread the word!

• Please Like & Share our posts on Instagram and Facebook.
• On market day, tag @asburysfresh & @matawanfreshnj in your Instagram Stories—we’ll re-share to (over 40K+ followers combined!)
•  Vendors only: Join our private Instagram for first access to new pop-ups, updates & more: @freshmarketsfinsta

Please feel free to contact team@asburyfresh.com if you have any additional questions!   

We can’t wait to see you there!